There is nothing more powerful than an idea whose time has come. This course is designed to help you materialize your game-changing idea and transform it into a product that you can build a business around. Product Design blends theory and practice to teach you product validation, UI/UX practices, Google’s Design Sprint and the process for setting and tracking actionable metrics.

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• Course Description & Overview
• Contents

Ideation & Validation

• Develop, validate and refine your ideas to build for a product/market fit.
• Case studies and interviews with founders, product experts, and investors.
• Learn how to efficiently conduct user research and build an entrepreneurial mindset.

UI/UX

• Go beyond visual style to understand material design, building for accessibility, user flows and personas.
• Learn about how startups make design decisions and learn from senior designers at Google.
• Analyze the user experience of another product and start documenting a user flow for your own product.

Design Sprint

• Created by GoogleVentures, the Design Sprint Process is widely used by teams seeking to design, prototype, and test their ideas with customers.
• Google’s leading Design Sprint Master will help you go through all the steps required to validate your ideas and build mockups of your product.
• Get a first-hand look at how design sprints happen at Udacity and how you can design & conduct your own.

Key Metrics

• Learn to identify common metrics for websites and apps relating to traffic, customer satisfaction, and engagement.
• Learn tools that can be used to monitor metrics and examples from startups on what metrics not to measure.
• Identify actionable metrics that will work best for your own product.